Every career challenge revolves around these questions:
- Who is your target group? (if the answer is ‘every company,’ start over)
- How will they know about your skills and expertise?
- What communication are you spreading via social media, articles, interviews, and blogs?
- Is that communication relevant to your target group?
- Where is your target group located? Are you there too (and active?)
- Why are you the best (the only?) choice for the need?
- When are you going to take ‘that’ action?